HoneyBook Backlinks to Improve SEO

Links from outside sources, also known as backlinks or inbound links, are a major factor in how well your website ranks in search results. Here's how they influence your SEO:

Authority Boost

Show them you are the expert

Show them you are the expert

Search engines consider backlinks a sign of trust and credibility. When a reputable website links to yours, it's seen as a validation of your content's quality. The more high-authority sites link to you, the more trustworthy you appear in the eyes of search engines, potentially boosting your ranking.

Relevance Signal

The anchor text (the clickable text) and the content surrounding the link give search engines clues about your website's topic. When relevant websites link you with relevant anchor text, it reinforces your website's thematic relevance for those search terms.

Improved User Experience

Well-placed outbound links to valuable resources on other sites enhance user experience. They demonstrate that you've done your research and are providing a comprehensive understanding of the topic. This can keep users engaged on your site for longer and potentially reduce bounce rates, another factor search engines consider.

In HoneyBook

HoneyBook has built-in functionality to achieve exactly what you're looking for! Here's how to set up redirects for HoneyBook forms:

• For Contact Forms:

  1. Navigate to the settings tab within your HoneyBook contact form.

  2. Look for the section labeled "After Form Completion Redirect To".

  3. Choose "Custom URL" and enter the specific webpage address on your website where you want clients to land after submitting the form.

• For Smart Files:

  1. Open the smart file you want to edit.

  2. Go to the settings section.

  3. Locate the option for "Redirect URL".

  4. Paste the desired URL from your website where you want clients to be directed after submitting the smart file.

Setting up these redirects allows you to control the client journey after interacting with your HoneyBook forms. This allows you to:

• Display a Thank You Page: Direct clients to a custom thank you page on your website expressing appreciation for their inquiry or booking.

• Offer Next Steps: Guide clients to schedule a consultation, browse your portfolio, or learn more about your services through specific website pages.

• Maintain Brand Continuity: Keep clients within the familiar environment of your website, reinforcing your brand identity.

Take It A Step Further

I would recommend an interactive element on your site that keeps the visitor there a bit longer and again helps increase the value of your site in the eyes of search engines. I’ll cover that next time. ;)