Brand Refresh & Guide
Social Media Integration
I gave the Illuminate site a refreshed design with lots of custom CSS. I worked closely with Kristin to help her refine her homepage message. Creating a singular and clear message is critical. Even though she offers other services, we simplified the design to focus on her primary service: one-on-one life-coaching. I also incorporated her Acuity scheduling and added multiple calls to action and a lead-opt in.